Scotland's Charity Air Ambulance
Amount donated: £24,000
Scotland’s Charity Air Ambulance (SCAA) saves and improves lives across Scotland every day. The charity currently operates two helicopters, both EC135-T2is, and one rapid response vehicle - taking expert paramedic care to the scene of time-critical emergencies, whether it be on a road, in a field or at someone’s home. SCAA then transports patients to specialist hospitals to receive the most appropriate advanced care.
SCAA makes a difference - a patient’s chance of survival and full recovery are greatly increased if they receive the right medical care within the first hour of injury or illness. The fast response of SCAA and its ability to reach Scotland’s most remote and rural areas saves vital minutes when every second really does count.
SCAA can be airborne within five minutes of receiving an emergency call and can reach 90% of Scotland’s population within 25 minutes.
Working in partnership with the Scottish Ambulance Service (SAS), SCAA is an integral part of Scotland’s frontline emergency response network, responding to trauma incidents and medical emergencies across the country, covering an area of more than 30,000 square miles.
As Scotland’s only charity air ambulance, SCAA is funded by the people of Scotland, primarily through donations, fundraising, events and our life-saving lottery.
Thanks to the generosity of our network of ladies, sponsors, and advertisers we raised £25,000 for SCAA, an incredible figure for a lunch that never was.
Emma was born and raised in Scotland until she moved to London after school to start her career. She set-up and ran a successful boutique headhunting business for 25 years which specialised within the financial markets and had offices in London, Hong Kong, Singapore, Tokyo and New York.
She also purchased Arisaig House in 2010 and her sister ran it as a hotel until 2020 when Emma retired. Emma is now running the house and holiday cottages as a rental business and sits on a number of Committees for charities.
“My original introduction began with ‘hello and welcome to the 13th annual Women of Achievement lunch’, however sadly COVID 19 meant that the lunch was cancelled a few weeks before it was due to take place. We offered you all your money back and a huge number of you allowed us to donate your ticket price to The Scottish Air Ambulance Charity. Your generosity along with the Sponsors, Charitable Trusts and Advertisers meant that we managed to raise £25,000 without having the lunch!
Thank you all SO much for this, it has made an incredible difference to the SAAC and contributed towards them purchasing and running a second much needed helicopter.
The Lunch Committee were also outstanding and took the cancellation of the lunch and the additional work that it entailed in their stride. They also had to endure a very disorganised Chair and their patience, persistence and time were hugely appreciated.
Last year our charity was Richmond’s Hope and you all raised the enormous sum of £40,000 which is an incredible achievement – thank you!”
Maureen Young – Media Manager for Scotland’s Charity Air Ambulance
Journalist/PR Consultant Maureen Young has over 40 years experience in the media and PR arena, working for both local and national platfoms and an array of high-profile clients. As consultant PR/Media Manager for Scotland's Charity Air Ambulance (SCAA), she has helped take SCAA from an unknown vision to one of the country's most widely publicised charities.
Maureen is now heavily involved in one of the most exciting chapters in the charity's seven year history - the imminent launch of SCAA's second life-saving helicopter, based at Aberdeen. SCAA's first aircraft, based at Perth, very quickly earned its spurs - flying expert paramedic care to time-critical emergencies throughout Scotland and airlifting patients on to definitive hospital care in the fastest possible time. Put simply, SCAA saves lives.
With a second aircraft the charity will have the potential to save twice as many lives, taking more care to more people, more often - 12 hours a day, 365 days a year. Aberdeen Royal Infirmary is home to one of Scotland's four Major Trauma Centres and SCAA wil add its considerable capability to the growing hub of medical resources in the North East.
Yet while SCAA operates as an integral part of Scotland's frontline emergency response network, it relies totally on charitable donations to keep it in the air. Public donations are the fuel they fly on and every pound counts as the charity works towards a £6 million target to launch and helpfunda second helicopter.
To date, SCAA has responded to more than 2,360 emergencies - many in remote and rural locations. The charity has helped drivers, cyclists, horse riders, skiers, sports people, farmers, estate workers, little children and the elderly - those most seriously ill or injured for who speed can make allthe difference-sometimes literaly between life and death.
Your support will help ensure that SCAA is there for everyone and help to launch a second air ambulance that will build on the charity's outstanding work and enhance an already exceptional service.
Samantha Cameron in conversation with Catherine Ostler
Samantha Cameron is the founder and creative director of Cefinn, a contemporary womenswear brand based in London that launched its first collection in February 2017. Samantha was born in London and grew up in North Lincolnshire. She took her A-levels at Marlborough College followed by an art foundation course at Camberwell College of Arts. She then went on to study Fine Art at the School of Creative Arts, part of the University of West England.
Samantha married her husband David Cameron, former British Prime Minister in June 1996, the brand's name Cefinn is a loose acronym of their four children's names: Ivan, Nancy, Elwen and Florence.
Samantha served as Creative Director at British accessories brand Smythson, from 1997 until May 2010, winning a British Glamour Magazine Award for Best Accessory Designer in 2009. She took on a part-time creative consultancy role at Smythson after her husband became Prime Minister.
Catherine Ostler is a journalist and author. Her first book, an historical biography, is to be published this year by Simon & Schuster. She is co-founder and Vice President of Cliveden Literary Festival and a contributing editor to Tatler. After Cheltenham Ladies College, she studied English at Oxford University.
She is a former editor of Tatler, the Evening Standard Magazine and The Times Weekend section, and has also been a contributing editor and feature writer on the Daily Mail. She is married with three children and lives in West London.